BrandHive, a leading healthy lifestyle branding agency, today announced that its co-founder and chief marketing officer, Jeff Hilton, will be a featured speaker at the SupplySide Workshop “Blurring Lines of Supplements, Foods, Pharma and More”. The workshop will take place on Friday, November 9th from 2-4:00 PM on the Lower Level, North Convention Center.
Jeff’s session will be moderated by Informa’s Health and Nutrition Senior Editor, Todd Runestad. The session will cover varying perspectives related to health products in supplement, food and pharmaceutical categories. Jeff will be joined on the panel by fellow experts Jeffrey Hendricks (M&M Labs/Alaska Springs Pharmaceutical), Sean Murphy (Hempo Business Journal), and Greg Stephens (Windrose Partners). The following topics will be discussed:
• Actionable steps suppliers and manufacturers can take to partner in the development, formulation, and delivery of efficacious supplement ingredients across product categories.
• Case study: Can cannabis really succeed as a food, drug, supplement and street medicine?
• What are the challenges in developing and marketing medical foods?
SupplySide West attendees and exhibitors are welcome to attend the workshop. To register, visit: here
First time SupplySide West attendees will also be able to meet Jeff at a reception on Wednesday, November 7, 2018 from 5 to 7 pm. The reception will take place at the Mandalay Bay Rx Boiler Room.
For more information on Supplyside West, visit west.supplysideshow.com.